The Governing Body is creating a strategic plan to provide formal direction to staff for work activities, budgeting, and for the development of performance metrics. This plan is intended to ensure a framework for accountability, responsiveness, and efficient use of tax-payer resources. Performance metrics, communications objectives, and strategic priority identification are all anticipated outcomes of this Governing Body Strategic Plan creation process, and this process is expected to conclude in the late summer to early fall of 2024.
The Governing Body Strategic Plan will be based on the results of a statistically-valid city-wide survey. The Mayor and City Council worked with PorchLight Insights to develop topics and questions to include on the survey at its February 8, 2024 City Council meeting work session. The survey results will be compiled and analyzed by ETC Institute, which is one of the nation’s leading firms in the field of local government research. For Westwood’s survey, ETC is partnering with PorchLight Insights, a consulting firm that specializes in data-driven decision making, and that team will present the results to the City early this summer with a final report made available online.
The survey has been mailed to all Westwood addresses – both residential and commercial – and responses will be accepted by pre-paid return mail or online. Up to two responses per address will be accepted and survey responses will remain confidential.
The resident survey is available here:
The business survey is available here:
https://westwoodbusinesssurvey.org/
The survey will be open beginning May 15th will remain open for several weeks. Once ETC has received a sufficient number of responses to conduct their analysis, it will be closed. The survey results will then be analyzed and discussed with the Governing Body moving into strategic priority and resource planning in the summer of 2024.